Monday 27 December 2010

Promotional plan report

  As year 3 marketing student, we have to do a promotional plan report In semester one. We had recommended a new product for Masafi Mineral Water Company which is rehydration drink. So, the report includes the target market of the product, the key message of rehydration drink, and recommendation of promotion techniques that we think would be most affective and appropriate. We also presented details of cost for each element of our promotional plan and artistic roughs for some elements of our promotional plan. One of the promotional techniques that we choice it was the poster and we done a poster of the rehydration drink. Because me and my friend doesn’t perfect in using Photoshop program, so we decided to draw a poster for the product because my friend is good in drawing and we took the advantage of that.


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